Embellish platinums with an exotic white berry blend for lasting multi-dimensional radiance. Protect while flaunting the most natural grays to sassiest whitest of blondes. With an exclusive antioxidant-powered UV fade-resistant system. PurePremium Technology. Organic hair care. Flaunt your gray light your white. Perfectly Plainum Colorflage™ Shampoo lifts platinum shades for long lasting color and super-slook shine naturally. A brilliant berry-cocktail of Goji White Raspberry and White Winter Berry synergistically combined with other powerful ingredients so polished platinum strands emanate brilliant with traffic-stopping diamond-like shine. . Protect. Condition. Defend. Renew. Protect: Exclusive UV fade-resistant system shields hair maintaining color vibrancy and intergrity. Condition: Nourishing antioxidant-powered conditioners shields against color wash-out. Defend: Exclusive sealants smooth frizz and static while also defending hair against thermal damage. Renew: Enriched color-lockers rebuild strength in rough porous hair to make hair 'new'. . PurePremium Technology blends the purest ingredients with advance applied science creating formulas that deliver the highest salon-quality performance with naturally exquisite results.
(4 reviews) 4
Rating breakdown4 reviews
4 out of 4(100%)customers recommend this product.
Customer reviews for Giovanni Colorflage™ Perfectly Platinum Color Defense Shampoo -- 8.5 fl oz
Review 1 for Giovanni Colorflage™ Perfectly Platinum Color Defense Shampoo -- 8.5 fl oz
Happy With This Product!
January 9, 2015
"I have long white hair. I have been using this and the companion conditioner for about a year. I do get compliments from strangers on the street on my tresses!"
"Both the Giovanni Platinum Shampoo and Conditioner work very well. I have let my hair go 'au naturel' and this product really brings out the silvers and whites, and makes my hair very shiny and healthy looking."
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Review 3 for Giovanni Colorflage™ Perfectly Platinum Color Defense Shampoo -- 8.5 fl oz
May 27, 2013
"great product help prevent brassiness on blond highlights without leaving a heavy coated feeling like someother products"
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Review 4 for Giovanni Colorflage™ Perfectly Platinum Color Defense Shampoo -- 8.5 fl oz
April 19, 2013
"I have used this product for about 2 years. It leaves my long hair with a great texture and shine; it truly glistens. The gray is silverish and the color on the rest of my hair is revitalized. Giovanni brings out the best without building up on hair. Great for us boomers who stay natural!"