Natural Oxygen Power. Whitens & Brightens. For All Machines Types Standard Front Load Top Load and HE. Color Safe Whitener & Brightener / For Laundry & Stain Removal. Non-Chlorine Bleach. Natural / Non-toxic. OXO BRITE™ is safe for colors a non-chlorine bleach. OXO BRITE™ harnesses the incredible power of oxygen to whiten brighten and deodorize your laundry and fabrics. OXO BRITE™ effectively removes most organic stains. these features make OXO BRITE™ a natural laundry additive to be used with every wash load or a soak cleaner. OXO BRITE™ is very concentrated and powerful.